January 16, 2025 / News & Blog
Year Long Celebration of Creativity and Imagination with Gabby’s Dollhouse MEOWseum Discovery Days
DreamWorks Animation and the Association of Children’s Museums are launching a year-long partnership called Gabby’s Dollhouse MEOWseum Discovery Days, bringing the magic of the hit series Gabby’s Dollhouse to children’s museums across the country. Cue families everywhere singing, ‘Hey Gabby, take us to the museum!’
Celebrating the power of imagination, learning from mistakes and the joy of teamwork, Gabby’s Dollhouse MEOWseum Discovery Days activations will vary by location, with offerings ranging from a-meow-zing activity stations, scavenger hunts, story times, crafting and Gabby costume character appearances. The partnership kicks off at the Brooklyn Children’s Museum, the world’s first children’s museum, in New York on January 25. To date, the collaboration will be featured at more than 25 ACM member locations across eight states February to April, with additional locations and dates to be added throughout the year.
“ACM and DreamWorks Animation share key values as they relate to playful learning,” states Arthur G. Affleck, III, executive director of the Association of Children’s Museums. “Like children’s museums, Gabby’s Dollhouse emphasizes social-emotional learning and showcases compassion, curiosity, creativity, learning from mistakes and the joy of teamwork.”
“Gabby’s Dollhouse at its core celebrates growth mindset and failing fantastically, and the best way to learn is through play,” said Michael Vollman, EVP, Marketing for DreamWorks Animation. “Partnering with the Association of Children’s Museums is the perfect opportunity to bring this philosophy to life with Gabby’s fans across the country.”
Gabby’s Dollhouse is a hugely popular preschool series from DreamWorks now streaming on Netflix with a brand new season debuting February 17. The mixed media series unboxes a surprise in every episode before jumping into a fantastical animated world full of adorable cat characters that live inside Gabby’s dollhouse. Rooted in growth mindset, the series’ activity-based episodes encourage flexible thinking and learning from your mistakes. Gabby herself is positive, determined, embraces imperfection and celebrates her mistakes, turning them into opportunities for growth, true to her signature catchphrases “I failed…FANTASTICALLY!!” and “I can’t do it…YET!”
Families can find more information on local events at GabbysDollhouse.com. Current activations include:
January 25 Brooklyn Children’s Museum, Brooklyn, NY
February 1 Children’s Museum Houston, Houston, TX
February 2 The Doseum, San Antonio, TX
February 5 The Woodlands Children’s Museum, The Woodlands, TX
February 8 Temple Children’s Museum, Temple, TX
February 15 Explora, Albuquerque, NM
February 16 Santa Fe Children’s Museum, Santa Fe, NM
February 22 Children’s Museum Tucson/Oro Valley, Tucson, AZ
February 23 Children’s Museum of Phoenix, Phoenix, AZ
March 1 Children’s Discovery Museum of the Desert, Rancho Mirage, CA
March 2 The New Children’s Museum, San Diego, CA
March 9 Pretend City Children’s Museum, Irvine, CA
March 11 San Diego Children’s Discovery Museum, Escondido, CA
March 15 Cayton Children’s Museum, Santa Monica, CA
March 16 Southern California Children’s Museum, Pasadena, CA
March 20 Sacramento Children’s Museum, Rancho Cordova, CA
March 22 Modesto Children’s Museum, Modesto, CA
March 23 Children’s Discovery Museum of San Jose, San Jose, CA
March 28-29 Children’s Creativity Museum, San Francisco, CA
March 31 Children’s Museum of Sonoma County, Santa Rosa, CA
April 4 KidsQuest Children’s Museum, Bellevue, WA
April 5 Hands On Children’s Museum, Olympia, WA
April 6 Gilbert House Children’s Museum, Salem, OR
April 12-13 Discovery Children’s Museums, Las Vegas, NV
April 19 Thanksgiving Point, Lehi, UT
April 21 WOW! Children’s Museum, Lafayette, CO
DREAMWORKS ANIMATION’S GABBY’S DOLLHOUSE
Since the debut of DreamWorks Animation’s hit series Gabby’s Dollhouse, kids around the world have been having one big sprinkle party with Gabby and her friends. Created by celebrated storytellers Traci Paige Johnson and Jennifer Twomey and now streaming on Netflix, Gabby’s Dollhouse is a mixed media preschool series that unboxes a surprise before jumping into a fantastical animated world full of adorable cat characters that live inside Gabby’s dollhouse. Rooted in growth mindset, Gabby’s activity-based episodes encourage flexible thinking and learning from your mistakes. The show has charted as a top 10 TV series in 63 countries on Netflix and has become a top preschool brand across the globe, inspiring an award-winning toy line, publishing, home, apparel, and more, as well as original music, a top-rated app and a growing YouTube channel visited by millions of fans weekly. Gabby’s Dollhouse continues to expand through Universal Destinations & Experiences theme parks, global fan experiences, live events and much more, including Gabby’s Dollhouse: The Movie heading to theaters September 26, 2025. Any adventure can unfold when we play in Gabby’s Dollhouse!
ASSOCIATION OF CHILDREN’S MUSEUMS
ACM is the foremost professional society supporting children’s museums in developing rich environments that stimulate children’s natural playfulness, curiosity, and creativity. With nearly 500 members in all 50 states and in 19 countries, ACM champions children’s museums and together enrich the lives of children worldwide. As a global leader, advocate, and resource for the field, ACM and our member organizations strive to build a better world for children and serve over 30 million visitors annually. Started in 1962, ACM recently marked its 60th year of impactful service to children, families, and children’s museums.