MuseumLab for Museum Professionals Announces Inaugural Cohort Awardees

Five projects developed by children’s museum professionals recognized for outstanding ideation and planning

The Association of Children’s Museum (ACM), the world’s foremost professional society supporting and advocating on behalf of children’s museums, and those who work at and otherwise sustain them, together with the Children’s Museum of Pittsburgh (CMP), is pleased to announce the MuseumLab for Museum Professionals (MLMP) 2024 cohort project awardees. An eight-month professional learning program, MLMP is designed to spark creative innovation that will make museums nimble in proactively adapting to our communities’ changing needs. Five outstanding project prototypes and implementation plans developed by MLMP participants from children’s museum were selected among the inaugural cohort.

Play-Goh Travel Activity Set –Traci Buckner, Executive Director, Akron Children’s Museum

A Tale of Two Projects: The Disk-O and the Chaotic Reveal  –  Daniel Guyton, Traveling Exhibits Manager, Oregon Museum of Science and Industry (OMSI)

Mobile Museum Pods – Brennon Land, Executive Director, Alaska Children’s Museum

The Brainstorm Savita Madan, Makerspace Coordinator, Kidzu Children’s Museum

Willow Whispers: The Joy of Connection – Rachel Towns, Director of Exhibits, Miami Children’s Museum

Each project was awarded $2,000 to be paid to their respective museums with a notation that it is to further the implementation of their projects.

Hosted through a collaborative partnership of ACM and CMP and guided by a steering committee of established leaders in the museum field, MLMP melded synchronous in-person and online learning with personalized coaching from experts. The program was developed to guide children’s museum professionals as they turned deep questions into actionable implementation plans. Through MLMP, participants received customized support in prototyping and budgeting those plans within their organizations and beyond.

A volunteer selection committee anonymously reviewed the plans at ACM’s annual conference, InterActivity: Flourish!, on May 17, 2024. Like the cohort, they represent small, medium, and large museums, a variety of positions and experience, as well as geographic locations.

The review committee included:

Cindy DeFrances, Executive Director, Lynn Meadows Children’s Museum
Madai Favaro, Manager, Program Team & Delivery, Glazer Children’s Museum
Robin Gose, EdD, CEO, MOXI, The Wolf Museum of Exploration and Innovation
Roxane Hill, Executive Director, The Regnier Family Wonderscope Children’s Museum of Kansas City
Lauren Kaye, Special Projects Manager, Children’s Museum Tucson
Margo Malter, Director of Exhibits, Long Island Children’s Museum
Conrad Meyers, Head of Facilities & Exhibit Production, Bay Area Discovery Museum
Kimberly Stull, Chief of Building & Making, DuPage Children’s Museum
Vi Tran, Exhibit Designer, Children’s Museum of Denver at Marsico Campus

More about the winning projects:

Play-Goh Travel Activity Set (Buckner)

Play-Goh offers an opportunity for children to learn through play when traveling. Buckner’s Play-Goh was inspired by the partnership the Akron Children’s Museum developed with the Akron Canton Airport. The museum was presented with the opportunity to increase its presence with items for young travelers placed in retail space, which is how Play-Goh came to life. The process used for developing and testing the Play-Goh idea included multiple ideation sessions with museum educators, parents of young children, and the MLMP cohort members. As a result, Play-Goh was identified as a STEM-centered activity set that offers multiple uses and new experiences. This project matters because it extends the museum’s reach beyond its walls. The project also fulfills one of the four Akron Children’s Museum pillars: STEM education. The museum wants to be part of the solution for parents who want activities for their children to use creativity through play and think critically when outside of a formal learning setting. Visiting the museum on a regular basis may not be viable for most families; Play-Goh offers an informal learning opportunity to occur wherever the child is.

A Tale of Two Projects: The Disk-O and the Chaotic Reveal (Guyton)

The MLMP process for Guyton was a lesson in the art of pivoting based on time and resources therefore yielding two concepts. The Disk-O—still in ideation—is a multi-layered exhibition that experiments with using a unified form factor of manipulative play-pieces to offer expansive, immersive opportunities for inquiry-based experiences at varying developmental stages. This exhibition will explore the benefits of cross-pollination of integrated play pieces, creating opportunities for deep learning, and discovery. The Chaotic Reveal is a visually pleasing and intriguing exhibit that can utilize any type of visual media to create a layered interactive experience with a depth of possibility. A passive engagement experience with no electrical or mechanical feedback, this exhibit relies on the user’s curiosity and drive for discovery for engagement. The Chaotic Reveal has seen two rounds of prototyping and is poised for various implementations both within the museum walls and out.

Through these initiatives, the aim is to bridge the gap between early childhood exploration and more advanced educational experiences, ensuring that every visitor’s journey through the museum is both enlightening and enchanting.

Mobile Museum Pods (Land)

Alaska Children’s Museum started as a low budget mobile museum-without-walls by partnering with local organizations and providing activities at a few events—which has quadrupled over time. The need for something easy to transport and set-up while remaining unique and engaging quickly emerged. The solution was a concept for a self-contained modular mobile museum pod system that uses flight-case style boxes that are designed to be interactive outside and in, with specific themes so that they become an “exhibit in a box.” When open, the boxes themselves create the museum “walls” and can be mixed and matched for different occasions and audiences. The final version of the pod project will be an exhibit system that can be customized through collaborations with artists to create unique mobile exhibits that combine art and education. This allows the museum to create more custom exhibits, engage and uplift local artists, lend exhibits to other museums, offer children’s museum pop up programming to Rural Alaska communities, and provide a scalable option for any museum, library, school or other institution needing movable, semi-permanent exhibits and activities.

The Brainstorm (Madan)

The Brainstorm is a multifaceted, interactive antechamber to a Makerspace that inspires creative ideation and intentionality in maker-based learning experiences through four cohesive mechanical and digital exhibit elements. Makerspaces have become a quintessential part of informal education environments because they provide an excellent venue for young learners to develop and improve a myriad of skills pertinent to their interests, goals, and future outcomes. However, these opportunities could be significantly more impactful with The Brainstorm, which seeks to provide young learners with more meaningful experiences through personalized scaffolding, real-world context based problem solving, and opportunities to collaborate and be inspired by peers.

Each of the four elements in this antechamber allow guests to contribute to a communal ‘Brainstorm’ of ideas through multimodal, adaptive, and interactive exhibits that can then be used as a jumping off point for Makerspace creations by emphasizing a child’s potential for creating in an impactful way. Research indicates that learning is better internalized when done in a real-world or personally relatable context. By creating a space for Makers to dream big, be inspired by their peers, make connections between ideas, and anchor these ideas in meaningful work, not only are they given the best chance at a profound learning experience, they are supported in becoming tomorrow’s leaders, changemakers, and innovators.

Willow Whispers: The Joy of Connection (Towns)

This project is an extension on a prototype called “The Joy Box” which evoked joy by connecting items with the senses. The Joy Box morphed into an experiential sensory willow tree focused on the themes of joy, memory, and connection. Willow Whispers is envisioned as an immersive, sensory, and contemplative exhibit through which guests are invited to lay amongst the roots of a large willow tree in zero gravity moonpod like beanbags, look up to see the rhythmically pulsing lights and hear the soothing sounds of high vibrational music, while experiencing a soft rain fall of bubbles and light scent. Additionally, guests will create a memento of their experience by writing, drawing, or stamping their own creations on a ribbon that they can tie on the tree or take with them. An opportunity for delight and healing, the exhibit creates a space to be present in a memorable, meaningful, and much-needed way.

A complete list of all the MLMP participants and a program overview may be found at www.ChildrensMuseums.org/mlmp.

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ACM welcomes four new board members and new board president

Arlington, Va.—The Association of Children’s Museum (ACM), the world’s foremost professional society supporting and advocating on behalf of children’s museums, and those who work at and otherwise sustain them, is pleased to name its new and returning Board of Directors for 2024. The new members were elected as a slate by the ACM Membership and revealed during its annual conference, InterActivity 2024: Flourish!, held from May 15-17 in Madison, Wisconsin.

Newly joining the ACM Board as At-Large Members for three-year terms are:

· Stewart L. Burgess, PhD, Executive Director, The Children’s Museum of Memphis
· Kelly McKinley, CEO, Bay Area Discovery Museum
· Charlayne Murrell-Smith, VP External Relations & Corporate Development, Boston Children’s Museum
· Caroline Payson, Executive Director, Providence Children’s Museum

Joe Cox, President & CEO at Museum of Discovery and Science in Fort Lauderdale, Florida, was welcomed as Board President for the 2024–2026 term, succeeding Joe Hastings, Co-Executive Director, Explora! The Science Center and Children’s Museum of Albuquerque.

“The ACM Board of Directors represents the ACM membership as leaders in the children’s museum field,” said ACM Executive Director Arthur G. Affleck, III. “This governing body of volunteers guides and advises the association and our strategic work to elevate the children’s museum community, lift up children and families, advance the field through advocacy, policy, and research, and strengthen the organization.”

ACM’s work is guided by its strategic plan—approved by the Board and introduced in January 2023—and evaluated through the two overarching lenses of diversity, equity, accessibility, and inclusion (DEAI), and environmental resiliency and regeneration.

More about the ACM Board leadership:

New Board President:
Joe Cox has served as the President and CEO of the Museum of Discovery and Science in Fort Lauderdale, Florida, since February 2018. Accredited by the American Alliance of Museums, the Museum connects more than 450,000 visitors to inspiring science annually. He has worked in the museum field for more than 20 years having previously served as the President of the EcoTarium Museum of Science and Nature in Worcester, Massachusetts (2012–2018) and as Founding Executive Director of the Golisano Children’s Museum of Naples, Florida (2004–2012) where he led a campaign to raise more than $25million to build the Museum. Joe has a Bachelor’s Degree in Environmental Science from St. Mary’s University in London with a focus on environmental law and paleoquaternary biogeography and completed his Masters in Museum Studies from the University of Leicester. Joe was the recipient of a

Smithsonian Fellowship in Museum Practice based at the National Zoo and National Museum of Natural History in Washington, DC. He completed the Getty Museum Leadership Institute at the Getty Center in Los Angeles. Joe is past Chair of the Florida Association of Museums Foundation.

New At-Large Board Members:

Stewart L. Burgess, Ph.D is a developmental psychologist specializing in early learning who has spent the last two-plus decades designing and implementing child-centered curriculum, creating innovative educational spaces, and leading parent and teacher education workshops.

While completing his master’s degree in Experimental Psychology he conducted original research on the problem-solving abilities of young children and was a member of the team responsible for creating and norming the MacArthur Communicative Development Inventories (MacArthur CDI), the first and foremost assessment of early language development and the largest-scale longitudinal study of infant and toddler language acquisition that has ever been undertaken. He received his Ph.D. from the University of California, Irvine, where he was named a UC Board of Regents Dissertation Fellow for his research on the effects of emotion on memory in young children. While at UCI, he served as a graduate student researcher in support of the prominent large-scale longitudinal study of cross-cultural achievement led by Stevenson and Chen. Dr. Burgess went on to become the Lead Researcher and Managing Editor of Brilliant Beginnings in Long Beach, California, where he co-authored Toddler Next StepsTM, a book for parents and educators which earned the National Parenting Seal of Approval and two Director’s Choice awards for outstanding quality in parenting and professional development materials (Early Childhood News).

After serving on the board of trustees for the Children’s Museum of Memphis for four years, Dr. Burgess now serves as its Executive Director where he is spearheading educational updates to exhibits and programing, working to position the museum as a meaningful educational anchor for the community, and launching educational outreach for children and families in need of educational access. These efforts include significant partnerships with large-scale non-profits with access to families from lower income neighborhoods and significant marketing in the form of newspaper columns, news interviews, and online articles promoting the importance of early learning that have been accessed by millions.

Kelly McKinley is the CEO of the Bay Area Discovery Museum, a children’s museum at the foot of the Golden Gate Bridge in Sausalito, California. She previously served as Deputy Director of the Oakland Museum of California where she oversaw collections, conservation, curatorial, interpretation, exhibition design and production, and evaluation and visitor research. Other professional roles have included Executive Director of Education and Public Programming at the Art Gallery of Ontario in Toronto, Canada, and senior roles at Bruce Mau Design in Toronto and the Museum of Contemporary Art San Diego. Kelly has lectured internationally on museum leadership and taught in the graduate museum studies programs at the University Toronto, Bank Street College in New York, the University of San Francisco, and the graduate curatorial studies and criticism program at the Ontario College of Art and Design University in Toronto. She has served on the board of the American Alliance of Museums (AAM), the Museum Education Roundtable and EdCom (the AAM professional network for museum educators) and the editorial board of Curator: The Museum Journal. Her writing and work has been featured in recent publications including What is a Museum: Perspectives from National and International Museum Leaders (eds. Quinn and Peña Gutiérrez for ICOM-US); The Inclusive Museum Leader (eds. Catlin-Legutko and Taylor, 2021) and Museums Involving Communities: Authentic Connections (Kadoyama, 2018).

Charlayne Murrell-Smith is the Vice-President of External Relations & Corporate Development at Boston Children’s Museum. She joined the Museum in 1996 to oversee communications and development and is currently responsible for the corporate, civic, government, and community work to advance its mission, programs, public profile, and financial health. She also manages the Museum’s community engagement staff and initiatives befitting the children and families of Boston and beyond.

Prior to joining the Museum, Charlayne was Director of Client Services and Strategic Planning for the Greater Boston Chamber of Commerce, where she was responsible for the coordination and delivery of programs and services to Chamber members and served as Chief Operating Officer. She has also served as Project Vice President and General Manager of the Wishnow Group, Inc., a public affairs consulting company specializing in local and national social issues campaigns; Community Affairs Director of WHDH-AM and WZOU-FM; and was a guidance counselor in the Cambridge and Newton Public Schools.

A native of Denver, Colorado, Charlayne holds degrees from Wellesley College and Northeastern University. Her current affiliations include the Boards of Directors of Boston Children’s Chorus, Friends of Martin’s Park, Inc, Meet Boston, Seaport TMA, The American City Coalition, Third Sector Holdings, and the YMCA of Greater Boston. She is also on the advisory boards of Boston Harbor Now and the Greater Boston Chamber’s Women’s Network and Hospitality and Tourism Leadership Council.

Charlayne and has been recognized for her civic involvement and leadership including a Pinnacle Award for achievement in non-profit management from the Women’s Network of the Greater Boston Chamber, EXTRAordinary Women of Boston by the Mayor’s Office of Women’s Advancement, and Leading Women by the Girl Scouts of Eastern MA.

Caroline Payson previously served as the Director of Education of the Smithsonian CooperHewitt National Design Museum for 11 years. In that role, she was responsible for conveying the importance of design and design thinking in everyday life education programs for audiences including teachers, students, professional designers, scholars and the general public. Major initiatives included the website’s Educator’s Resource Center (400 standards-based lessons in all curriculum subject areas and videos modeling best practices); Design-in-the-Classroom, the Harlem Design Center; and National Design Week. The Museum’s annual outreach and impact included 25,000 students, family events for 5,000, after school programs for 1000 students, public programs attended by 1,200 people and a school tour program for 6,000 students.

Additionally, Caroline Payson has a long history of community-based work and other programs that extend beyond museum walls including workshops across the US. Current projects include a mental health initiative that includes children of incarcerated parents and a 5G project funded by Verizon that includes AR/VR.

A complete list of the ACM Board of Directors can be found on the ACM website.

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ACM Trends #7.1 Designing Digital Media for Learning

Download ACM Trends #7.1

Data for this report was collected through a review of existing literature. This research was supported by the Institute for Museum and Library Services.

When designed well, virtual programming and online experiences can facilitate meaningful learning moments in early childhood.

This ACM Trends report focuses on these digital media as one educational tool in the museum toolkit. Several well-regarded early childhood organizations have endorsed particular uses of media even for very young children, and we explore the principles and the research behind them before turning to criteria that can help identify when media is the right tool. ACM Trends 7.2 will build on this report by looking at empirical questions that must inform design: how often children use media, which children use media, and where children use media.

This Trends report reviews the research findings and concludes with practical advice for children’s museums seeking to design meaningful digital media experiences for young children.

Read the full ACM Trends #7.1 report >

Children and Museums: You Can’t Start Early Enough: An Article featured in The New York Times, in Collaboration with ACM

The Association of Children’s Museums recently worked with The New York Times on an article highlighting the emphasis and importance of children’s programs in museums in the United States! The article dives into the trends within non-children’s museums and discusses the work of various children’s museums across the country, highlighting quotes from Arthur Affleck and ACM member museums. You can read the full article in The New York Times here: https://www.nytimes.com/2024/04/27/arts/design/museums-childrens-programs.html

ACM Executive Director Honored with AAM Advocacy Leadership Award

Arthur G. Affleck, III recognized for advocacy and leadership representing children’s museums and the museum field

ACM’s Executive Director Arthur G. Affleck, III with AAM’s Interim CEO/Chief of Staff Brooke Leonard and fellow honoree Brenda Granger, Executive Director of the Oklahoma Museums Association (OMA), at Museums Advocacy Day 2024. Photo by © AAM/Todd Buchanan 2024

ACM is pleased to share that the association’s executive director, Arthur G. Affleck, III, has been honored by the American Alliance of Museums (AAM) with a 2024 Advocacy Leadership Award.

The award, which was presented during AAM’s Museums Advocacy Day on February 26, 2024, is presented annually to advocates who demonstrate exemplary leadership in their advocacy for the museum field.

“As Executive Director of ACM, Arthur brings a passion for education and equity as well as a proven record of accomplishment in the nonprofit sector,” says Brooke Leonard, Interim CEO/chief of staff at AAM, of the recognition. “Arthur’s commitment to elevating children’s museums and enriching the lives of children and families has led ACM to new levels of activity, visibility, and impact.”

Arthur joined ACM as Executive Director in January 2022, to lead the association which serves more than 470 members in 50 states and 11 countries. Under his vision and leadership, ACM has expanded programs, established new partnerships, and prioritized advocacy at all levels of government and across the museum field as critical for not only children’s museums, but for museums of all types. This work is guided by ACM’s new strategic plan, introduced in January 2023. The plan includes four aligned priorities which include elevating the children’s museum community, lifting up children and families, advancing the field through advocacy, policy, and research, and strengthening the organization. ACM’s participation in AAM’s annual Museums Advocacy Day, as well as the concentrated strategic initiatives, research, and professional development, reflect the importance of amplifying the field and championing issues that effect it.

Upon receiving the award, Arthur shared the recognition with the ACM Board of Directors, professional staff, and members of the field, and emphasized, “this award belongs not just to me, but to my colleagues at ACM and the countless individuals and organizations dedicated to advocating for museums and their essential role in our society so that we may all better support children and families.”

“This award belongs not just to me, but to my colleagues at ACM and the countless individuals and organizations dedicated to advocating for museums and their essential role in our society so that we may all better support children and families.”

Arthur Affleck, upon receiving the award, shared the recognition with the ACM Board of Directors, professional staff, and members of the field.

Meet the InterActivity 2024: Flourish! Opening Plenary Speakers!

ACM, together with our partnering host museum, Madison Children’s Museum, will convene children’s museums professionals across the world at InterActivity 2024: Flourish!, May 15-17.

A highlight of every InterActivity, the opening plenary session highlights a keynote presentation that leverages expert knowledge in a related field to address the issues and opportunities confronting children’s museums. This year, the opening plenary will feature three small talks speakers framing lively short presentations around the conference theme, highlighting the ways museums, communities, and the children we serve can flourish in an ever-changing world.


Lynda Barry
Cartoonist and Professor of Interdisciplinary Creativity   

Drawbridge: Making Comics with Kids

How old do you have to be to make a bad drawing? Most people give up on being able to draw at about the age of eight or nine when they realize they can’t draw a nose or hands in a representational way. There is another kind of drawing that can leap right over this problem of good and bad, which can allow us to experience a way of making pictures that set the conditions for discovery and insight and can be used by anyone of any age. What might it be? Can drawing with kids bring mutual benefit?

Lynda Barry has worked as a painter, cartoonist, writer, illustrator, playwright, editor, commentator and teacher and found they are very much alike. The New York Times has described Barry as “among this country’s greatest conjoiners of words and images, known for plumbing all kinds of touchy subjects in cartoons, comic strips and novels, both graphic and illustrated.” She earned a degree from Evergreen State College during its early experimental period (1974-78), studying with painter and writing teacher
Marilyn Frasca. Frasca’s questions about the nature of images and the role they play in day-to-day living have guided Barry’s work ever since. In 1979 while pursuing a career as a painter, Barry began drawing a weekly comic strip incorporating stories considered to be incompatible with comics at the time. Stories, as Barry puts it, “that had a lot of trouble in them.” Widely credited with expanding the literary, thematic and emotional range of American comics, Barry’s seminal comic strip, Ernie Pook’s Comeek, ran in alternative newspapers across North America for thirty years


Richard J. Davidson, PhD
William James and Vilas Research Professor of Psychology and Psychiatry and Founder & Director of the Center for Healthy Minds, University of Wisconsin-Madison. Founder and Chief Visionary for Healthy Minds Innovations, Inc.  

The Science of Wellbeing: Teaching and Training for Healthy Minds, Brains, and Bodies

Just like being physically in shape means regular exercise, supporting one’s emotional well-being begins with a training program – for the mind. In this talk, world renowned neuroscientist, Dr. Richard J. Davidson discusses the scientific concept of neuroplasticity and how research in the lab confirms that well-being is a skill that can be taught. By learning and practicing the skills associated with awareness, connection, insight, and purpose – anyone can have a healthier mind, despite their external circumstances. Based on four decades of contemplative neuroscientific research, Dr. Davidson outlines a path to well-being for anyone in this highly relevant talk.

Davidson received his PhD from Harvard University in Psychology in 1976. Davidson’s research is broadly focused on the neural bases of emotion and emotional style and methods to promote human flourishing including meditation and related contemplative practices. He has published over 573 articles, numerous chapters and reviews and edited 14 books. He is the author (with Sharon Begley) of “The Emotional Life of Your Brain” published in 2012 and co-author with Daniel Goleman of “Altered Traits” published in 2017. He was named one of the 100 most influential people in the world by Time Magazine in 2006. He was elected to the National Academy of Medicine in 2017 and appointed to the Governing Board of UNESCO’s Mahatma Gandhi Institute of Education for Peace and Sustainable Development (MGIEP) in 2018. In 2014, Davidson founded the non-profit, Healthy Minds Innovations, which translates science into tools to cultivate and measure well-being.


Charles Hua
Founder and Executive Director of PowerLines, Senior Advisor at the U.S. Department of Energy Loan Programs Office, and Research Affiliate at Lawrence Berkeley National Laboratory 

negative space
Discussing his climate journey—from first learning about climate change and the importance of taking initiative from his second teacher to launching a campaign for Madison Metropolitan School District to become the nation’s then-largest school district with a 100% renewable energy goal to now serving in the Biden-Harris Administration and advising on clean energy policy—Charles Hua will illustrate how the thoughtful mentorship and support he received along the way has shaped him into the person and leader he now aspires to be. 

Charles Hua is the Founder and Executive Director of PowerLines, Senior Advisor at the U.S. Department of Energy Loan Programs Office, and Research Affiliate at Lawrence Berkeley National Laboratory. Previously, Charles advanced building electrification policy with Rewiring America. In college, Charles was appointed to serve on the Harvard Presidential Committee on Sustainability, where he helped develop and write Harvard’s sustainability plan and organized the inaugural Harvard Climate Summit. Charles has advised Fortune 500 companies and international NGOs on sustainability issues and serves on the Board of Directors for environmental nonprofits Slipstream, Energy News Network, and Clean Wisconsin. Born and raised in Madison, Wisconsin, Charles organized a campaign that successfully petitioned his school district to become the largest in the U.S. at the time with a 100% renewable energy commitment. For his work, Charles has been recognized by the White House as a 2018 U.S. Presidential Scholar, by the Aspen Institute as a Future Climate Leader, and as an Energy News Network 40 Under 40 honoree. Charles holds an A.B. in Statistics and Mathematics from Harvard College.


Barry, Davidson, and Hua will present on Thursday, May 16 at the Opening Plenary session at InterActivity 2024. For more details about the entire conference, view the preliminary program. Registration is now open.

Nickelodeon Shares Community Resources: Talking to Kids about Difficult Current Events

It can be tough to discuss difficult topics with kids, but having candid conversations can help your child understand and cope with disturbing current events. ACM partnering organization Nickelodeon put together Nickelodeon’s Guide to Talking to Kids About Difficult Current Events. This guide was created to help parents, educators, and caregivers prepare for conversations with children about current events.

In addition, Nickelodeon recently shared the interview on CBS Mornings with Jamie Howard, PhD, Sr. Clinical Psychologist at Child Mind Institute, who shares age-appropriate tips for parents for navigating questions that kids may have about what is happening in Israel and in Gaza.


Traumatic and tragic events in the news can deeply affect the children and families the children’s museum field serves. As community resources and advocates for children, children’s museums can help build socioemotional supports for children and those who love and care for them.

Click here to access all the Trauma Resources curated by ACM >

Nickelodeon and ACM Partner for Return of Annual Worldwide Day of Play on Saturday, September 30

Nickelodeon today announced the return of its global Worldwide Day of Play (WWDoP) campaign, in partnership with the Association of Children’s Museums (ACM).  Worldwide Day of Play will take place Sept. 30, 2023. Part of Nickelodeon’s Our World, a brand-new global initiative, with the goal of inspiring kids and helping to provide them with tools to strengthen their individual and collective agency. To date, events are planned by children’s museums and other organizations across the U.S., the United Kingdom, Hong Kong, and more.

Through Worldwide Day of Play, Nickelodeon has fueled a generation who values playing and being active,” said Jean Margaret Smith, Senior Vice President, Public Affairs, Nickelodeon. “The Association of Children’s Museums is the perfect partner to help us mark the return of this beloved annual event as an anchor program for the Our World initiative, allowing us to showcase the importance of play and the role it can play in building confidence and helping to upskill kids around the globe.”

“Play is a powerful experience that enriches people’s lives in museums, schools, homes, and beyond,” states Arthur G. Affleck, III, executive director of the Association of Children’s Museums. “ACM is pleased to partner with Nickelodeon to amplify the importance of play on wellbeing and healthy brain development, and to make learning more effective and joyful for children and adults. As children’s museums, we believe in the power of play and we strive to nurture more play and playful learning to enrich the lives of children everywhere.”

The Association of Children’s Museums, an Our World coalition member, is partnering with Nickelodeon to bring Worldwide Day of Play activations to affiliates around the globe on September 30th, reaching more than 1.8 million kids and caregivers. Museums participating in Worldwide Day of Play have the opportunity to feature custom Nickelodeon activities that help highlight the importance and transformative power of active play.  Participating ACM locations will also feature a varied array of activities, including Mess Fest! at Sacramento Children’s Museum, Play Fair! at Children’s Museum Curacao, Toys and Games from Franklin’s Early Days at the Franklin Area Historical Society (OH), and Slime Time at the Schoolhouse Children’s Museum (FL). Families can check www.childrensmuseums.org/dayofplay/ for information on activities going on in their city, town or area.

In addition to partnering with ACM to host grassroots events globally, Nickelodeon will begin rolling out messaging encouraging kids and families to get up and get active this Worldwide Day of Play (Sept. 30) across its linear, social and digital platforms Thursday, Sept. 29. Kids and families can also visit www.childrensmuseums.org/dayofplay to get tips on ways to celebrate play and access toolkits to help plan their own WWDoP activities.  Additionally, Nickelodeon has teamed up with Our World partner Aspen Institute to create the “Worldwide Day of Play Playbook” that amplifies youth voices and demonstrates how play can be a powerful tool in skill building. 

Worldwide Day of Play is part of Nickelodeon’s global Our World initiative and is centered in the brand’s longstanding commitment to promoting active play and healthy lifestyles. Since its 2004 inception, thousands of WWDoP events have been held across the U.S., and in Argentina, Colombia, Belgium, Mexico, Brazil, the Netherlands, the Philippines, Poland, Germany, Italy, Russia and more. Additionally, more than $3 million in grants and scholarships have been awarded to national and local organizations to promote active play.

About Association of Children’s Museums (ACM)

ACM is the foremost professional society supporting children’s museums in developing rich environments that stimulate children’s natural playfulness, curiosity, and creativity. With more than 470 members in all 50 states and in 16 countries, ACM champions children’s museums and together enrich the lives of children worldwide. As a global leader, advocate, and resource for the field, ACM and our member organizations strive to build a better world for children and serve over 30 million visitors annually. Started in 1962, ACM recently marked its 60th year of impactful service to children, families, and children’s museums.”

About Nickelodeon

Nickelodeon, now in its 44th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit www.nickpress.com. Nickelodeon is a part of Paramount’s (Nasdaq: PARA, PARAA) global portfolio of multimedia entertainment brands.

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ACM Information Brief on the Power of Play

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Play is a powerful experience that enriches people’s lives in museums, schools, homes, and beyond. In this latest ACM Informational Brief, The power of play in children’s museums and elsewhere, play is explained through the research-based benefits of play to children’s discovery, health and wellness, and agency, as well as through the crucial role children’s museums play in cultivating and providing access to play.

Although the benefits of play can occur in many different types of environments, children’s museums offer particularly valuable contexts for play.

Play is vital for children, young people, and adults as well. Children’s museums have vast experience in creating playful learning experiences that are age-appropriate, hands on, interactive, and joyful. Even beyond their walls, museums form partnerships and build capacity to encourage more playful learning experiences in schools, homes, parks, hospitals, airports, malls, and beyond. Children’s museums provide examples of the many ways parents, caregivers, and educators can use play to facilitate wellbeing, healthy brain development, and to make learning more effective and joyful for everyone. As children’s museums, we believe in the power of play and we strive to nurture more play and playful learning everywhere we go.

 


Paper commissioned by ACM | Written by KT Todd, Director of Learning and Research, Children’s Museum of Pittsburgh

Children’s Museums are Growing Intellectually and Emotionally: An Article by The New York Times, In Collaboration with the Association of Children’s Museums

The Association of Children’s Museums recently worked with The New York Times on an article highlighting the advancements and importance of children’s museums in the United States! The article dives into the history and evolution of children’s museums with ACM Executive Director Arthur G. Affleck, III and discusses the work of various children’s museums across the country, highlighting the story of Fort Lauderdale High School sophomore, Connor Carey, and the impact the Museum of Discovery and Science has had on his self-confidence and social skills. You can read the full article in The New York Times here: https://www.nytimes.com/2023/04/27/arts/design/childrens-museums.html?fbclid=IwAR0doOhSwOhOwxBebj6FCjxEXQG9Lw4rdTywF-zxOLxYi6vQLydA0bhlzAY

ACM Announces New Strategic Plan

DEAI and environmental resilience and regeneration will guide new and ongoing goals and objectives for the leading children’s museum association

Arlington, Va.—The Association of Children’s Museum (ACM), the world’s foremost professional society supporting and advocating on behalf of children’s museums, and those who work at and otherwise sustain them, is pleased to announce its new five-year (2023-2028) strategic plan. Approved unanimously by the association’s board of directors, the plan was developed with a robust background review of ACM, informed by ACM community engagement, and guided by international arts and culture consulting firm, Lord Cultural Resources.

With the new plan comes revised mission and vision statements to better encapsulate ACM’s new strategic directions and to articulate the aspirational priorities, goals and objectives of the organization.

Mission: We champion children’s museums and together enrich the lives of children worldwide.

Vision: A world that prioritizes the rights of all children to playful learning and a healthy, safe, and equitable future.

“The importance of children’s museums for our communities cannot be understated,” emphasizes ACM Board President and Executive Director of Explora (Albuquerque, NM), Joe Hastings. “The ACM strategic plan creates a roadmap for implementation of new directions and priorities and for highlighting the impact of children’s museums worldwide. The intentional addition of a priority focused on supporting children and families is meant to emphasize ACM’s commitment to strengthening community.”

At its core, ACM’s strategic plan for its future has four inter-related priorities:

1 – Elevating the children’s museum community.
2 – Lifting up children and families.
3 – Advancing the field through advocacy, policy, and research.
4 – Strengthening the organization.

All the work in every priority will be evaluated through the two overarching lenses of diversity, equity, accessibility, and inclusion (DEAI), and environmental resiliency and regeneration.

“Revisiting and re-envisioning ACM’s strategic direction is integral to ensuring that our values align with the current and future needs of the field and our intention to do more to lift up children and families.” shares Arthur G, Affleck, III, Executive Director of ACM. “Now more than ever do children and families need quality and dependable places to experience hands-on, interactive, and playful learning experiences and exhibits to further their growth, development, and well-being. By sharing this strategic plan, ACM reaffirms our commitment to supporting the children’s museum field and the children and families that we support together.”

The association’s professional staff now turns to phase three of the plan: implementation, where ACM staff will further develop these priorities with actionable tasks. This includes strategic actions aimed to provide more resources, professional development, networking opportunities, and meaningful benefits to ACM members, as well as meaningful and intentional partnerships and collaborations—domestic and international.

ACM plans to share more about this important work at its annual conference InterActivity 2023: Leveraging Our Voice hosted by the Louisiana Children’s Museum in New Orleans, April 26-28.

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